Most purchases are one time. I'm not going to have an "aloe Vera gel company" that I trust. Even if I did I wouldn't know I could trust them, I only know what t

Most purchases are one time. I'm not going to have an "aloe Vera gel company" that I trust. Even if I did I wouldn't know I could trust them, I only know what they tell me. That does not even cover the problem of if "people only buy from established companies" then how does any company ever become established?