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I think its harder and harder for Apple to charge $199 for a router when you can get a modem/router combo for $70, or "free" from comcast. The margins on these
by brianbreslin 10y ago
I think its harder and harder for Apple to charge $199 for a router when you can get a modem/router combo for $70, or "free" from comcast. The margins on these devices are declining fast. Additionally Google just released their router, and netgear/linksys etc have been dominating that market for ages.
Why allocate the manpower when the others on the market have caught up with ease of use and this generates less than 1% of your revenue?
- brandon272 10y agoWasn't this always the case with Apple's routers? (cheaper or free alternatives)
- brianbreslin 10y agoyeah but back in the day the price difference wasn't as stark. Linksys routers used to be $150-200, now they're $40-80
- beedogs 10y agoThe decent ones are still $200 or more. Sure, they'll sell you a cheap, shitty N router for $30, but it'll probably catch fire.