> until you stop viewing /r/the_donald as an echo chamber and start viewing it as a staging ground for crowd sourced meme-based advertising that started as paid

> until you stop viewing /r/the_donald as an echo chamber and start viewing it as a staging ground for crowd sourced meme-based advertising that started as paid astroturfing. Right! I think there were important psychological differences, perhaps represented by Trump's retort 'Because you'd be in jail' and "I'm with you" in response to "I'm with her". The content doesn't matter but the wordplay does. I don't remember Clinton using his slogan against him or cracking a real joke. With the two examples I've given I feel like she walked straight into them. This difference also exists with their supporters. There is a humour element at The Donald (even the name) that I felt was missing from /r/politics.They often were playing caricatures of themselves as an in-joke e.g. copying Trump's mannerisms, making obviously absurd claims "ten feet higher!". /r/politics was stocked with 'issues' and veryseriousstuff. I don't think the Clinton supporters were deliberately attempting to engage in theatrics beyond the lookatthisoutrage threads. The Donald is filled with outrage threads too but with a side of jesting/in-jokes.