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I setup ZohoCRM for one or my clients and it's been great, but by default their "game" was on. I have it turned off but have debating if it would be beneficial

I setup ZohoCRM for one or my clients and it's been great, but by default their "game" was on. I have it turned off but have debating if it would be beneficial to have the employees using it. Not sure if it would produce better results or shift their focus into getting badges in the game as fast as possible (reducing quality of their updates to the crm or worse impacting how they interact with contacts/clients)

justine84 10y ago
Seems like the badges were not aligned to the results you wanted. Good badges would be related to the company goal (selling products) instead of housekeeping the CRM. Some early badges can be related to keeping the CRM updated to create some habits, but long-term objective is definitely different. Besides that gamifying sales is promoting individual achievements and creating a competitive environment, whereas in IT it should be oriented to building a reliable and happy team.