4 ms·
I am not entirely convinced that Apple has a coherent plan for the future, at least one that is stable and not shifting every few months. I mean, they clearly
by Kadin 10y ago
I am not entirely convinced that Apple has a coherent plan for the future, at least one that is stable and not shifting every few months.
I mean, they clearly had some sort of iCar focus which they just shifted away from, which puts them back squarely on iOS devices. But smartphones aren't the growth market that they were a few years ago. Unless they can find some sort of new market to expand into, they're not going to be able to be the same sort of asymptotic-growth-fueled company they were since the iPod came out.
Either they need another iPod / iPhone / iPad (and I'm not entirely sure that the iPad deserves to be there, next to the prior two, but it kept things going for a while), or they have to really retrench to be a stable-market company, serving the upgrade-every-few-years premium smartphone buyer.
- ethbro 10y agoIf one believes that Apple has always been an integration leader rather than a technology leader, then the idea follows that there may exist points in time where the technological state-of-the-art and consumer desires simply have no overlap that allows for new products on the level of the iPod/iPhone/iPad. Apple apparently believed smartcars were there, but I'd guess their implementation of the technology wasn't hitting targets. It does still seems bizarre they aren't pushing VR/AR given their creative-professional heavy userbase.