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Of course it will impact billing! Customers will be billed the same. Ok, I agree on that; but in better metrics means more accurate ROI calculations and in the
by eb0la 10y ago
Of course it will impact billing!
Customers will be billed the same. Ok, I agree on that; but in better metrics means more accurate ROI calculations and in the medium/long term this means more business.
- woliveirajr 10y agoI was kind of being sarcastic. It's interesting to say that some miscalculation won't impact billing - if you consider that they will charge you for displaying your video x times, but give you the wrong estimates on how long your video was really watched by the users. That will impact your decisions and you will adjust your campaign adequately, and will have impact on how much you spend. So, will impact your money, even if it's billed correctly