3 ms·
Isn't there a bigger incentive to keep fake news since it attract eyeballs and make them money?
by vinhboy 10y ago
Isn't there a bigger incentive to keep fake news since it attract eyeballs and make them money?
- dictum 10y agoThere's an even bigger incentive to control the narrative (political, cultural, economic etc.) which could greatly benefit an enterprise in the long term. Running ads for shady publications improves your quarterly results, but in the long term worsens the public perception of your company and drives off high quality advertisers/publishers. Disclaimer: I don't think this new policy from Google/FB is an attempt to control the narrative.
- vinhboy 10y agoYou're asking me to believe that companies think about long term benefits over quarterly results. You may be absolute correct, but I have a time hard believing it.
- dictum 10y agoGoogle and Facebook are a bit more future-oriented than most other BigCos, perhaps because their valuations (especially for FB) take into account future growth.