The author basically says that ads on Facebook are a Ponzi scheme as it is often taken up by newer advertisers who then dump it as it produces no results. He es

The author basically says that ads on Facebook are a Ponzi scheme as it is often taken up by newer advertisers who then dump it as it produces no results. He estimates Facebook will make about 10 billion doing this. $10 billion is a lot! by the time they run out of the ad based ponzi they can well find another scheme and keep making huge returns!