Nice write up! As what you have is a catalogue of sorts you should have a look into Dynamic Product ads: https://www.facebook.com/business/a/online-sales/dynami

Nice write up! As what you have is a catalogue of sorts you should have a look into Dynamic Product ads: https://www.facebook.com/business/a/online-sales/dynamic-product-ads https://www.facebook.com/business/a/online-sales/dynamic-pro.... This is Facebook's programmatic play which does all the segmentation work in the background.