3 ms·

Doubtful -- those who don't know the underlying reasons will still look at one thing: their stock price / market cap. Adobe has an unstable stock price over 2y

• elblanco 17y ago
  I did not realize that my parents were stock investors, who look up Price:Cap ratios when deciding what phone to buy. Not to be snarky, but most people don't care about a company's stock value or market cap. They tend to care about less meaningful things like "is it popular?", "is it pretty?", "is it easy to use?", "is it affordable?"...if they are particularly shrewed "what's the return/replacement policy?" and/or "can I get this on sale?". Not everybody in the world cares about the latest tech news or stock market reports. In fact, most people don't care about those things. They heard about Adobe and Apple, and they know vaguely that Adobe makes things that allow people to make things that work on computers, and that Apple makes computers and iPods and iPhones (they don't yet know about the iPad). In their minds, their question was "if a company that makes things that allow people to make things for computers isn't going to make those things for Apple, it must really be a powerful signal that Apple isn't worth Adobe's time. Should I get an Android for my next phone?" I filled them in on the details, and Apple's rationality for causing the issue, but not every person has somebody who can lay it out for them because honestly, most people don't care enough. If I hadn't done that, their next phone would not have been an iPhone.