Oh and you know who has adapted to all this surprisingly well? Adobe. They not only have apps on phones that link with Creative Cloud but they've designed and

Oh and you know who has adapted to all this surprisingly well? Adobe. They not only have apps on phones that link with Creative Cloud but they've designed and released free apps which are superior to many of the social media content creation apps out there. They're able to create quality videos and images to post on any social media platform using any images in lightroom or photos (apple). That's an excellent case of a company being ahead of the curve and actually using their knowledge to build the better products instead of being disrupted.