4 ms·
> I am seriously struggling to market myself... Who exactly are you marketing yourself to? What's your target profile look like? True, HR will not understand
by JSeymourATL 10y ago
> I am seriously struggling to market myself...
Who exactly are you marketing yourself to? What's your target profile look like?
True, HR will not understand generalists. But CTO's will get your tech experience. CMO's will get your marketing/speaking experience.
Tailor your expertise and capabilities to the senior executive that you can best help. Weinberg offers excellent advice to strategic targeting > http://www.newsalescoach.com/2014/03/stop-over-analyzing-your-list-and-get-in-front-of-strategic-target-prospects-now/ http://www.newsalescoach.com/2014/03/stop-over-analyzing-you...