These guys aren't building an invoicing app. They're building a brand new high-tech platform. The traditional startup approach clearly isn't going to work wel

These guys aren't building an invoicing app. They're building a brand new high-tech platform. The traditional startup approach clearly isn't going to work well here. The line for what a "minimum viable product" could be is pretty high... and once it is out, you can't upgrade it again (well not cost effectively at least). Hardware has a different cycle. Traditional waterfall methodology is still kind of essential for hardware. Frankly, I'm super excited something like this is coming out of a startup, and not Apple. It's nice to have some diversity.