Everyone and every company makes mistakes, so it's not a matter of whether or not you screw up (because you will), but rather how will you deal with it when it

Everyone and every company makes mistakes, so it's not a matter of whether or not you screw up (because you will), but rather how will you deal with it when it happens. I think Blippy dealt with it pretty well. Having said that: I think Blippy was a dumb idea to begin with, and this dumb mistake may have been the final nail in the $11-million-Series-A-funded coffin.