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This would be a good test for a "pundit tracker". Before the iPhone was available in Japan a popular theme was that Japan already has great stuff and the iPhone
by jws 17y ago
This would be a good test for a "pundit tracker". Before the iPhone was available in Japan a popular theme was that Japan already has great stuff and the iPhone might get a boost from the halo effect, but that it wouldn't be special. 72% seems pretty special.
e.g.
wrong: http://www.forbes.com/2008/01/15/iphone-apple-japan-tech-wireless-cx_ew_0115appljap.html http://www.forbes.com/2008/01/15/iphone-apple-japan-tech-wir...
wrong: http://www.tuaw.com/2007/12/19/docomo-to-carry-iphone-in-japan/ http://www.tuaw.com/2007/12/19/docomo-to-carry-iphone-in-jap...
right: http://www.wired.com/gadgets/wireless/news/2008/06/japan_phones http://www.wired.com/gadgets/wireless/news/2008/06/japan_pho...
- xsmasher 17y agoDon't give Wired too much credit: "Why the Japanese Hate the iPhone" http://www.wired.com/gadgetlab/2009/02/why-the-iphone/ http://www.wired.com/gadgetlab/2009/02/why-the-iphone/
- sunchild 17y agoDon't get too excited. iPhone is not very popular in Japan. You rarely see one there.
- teejae 17y agoAs someone who lives in Tokyo, I beg to differ at this point in time. Last year, there were not many people holding iPhones on trains. Now, it's quite widespread.
- brianobush 17y agoI was there in december 09 and saw quite a few while in Sapporo. Even my father-in-law has one, which tells me that it is pretty popular from my small sample set.
- bobbyi 17y agoThe theme I remember is people using the XBox 360 as proof that Japanese consumers will not buy hardware from an American company.