Clearly, the inability to exert full control of your profile on Facebook is very problematic esp. since your average Joe doesn't realize this, but this is a tic

Clearly, the inability to exert full control of your profile on Facebook is very problematic esp. since your average Joe doesn't realize this, but this is a ticking time bomb and it will explode with a far more destructive force than Beacon/gBuzz. When that happens, I truly, truly hope people wake up and demand more controls (and demand opt-out by default!!!). Their opt-out-by-default (that is, they opt you in) policy as well as Google's--anybody's--drives me nuts! It is EVIL! They argue that they provide you with value but who are Google and Facebook to decide what value means to you and when you should have it shoved down your throat? We own our data, and we get to decide who to share it with and when as we go, not by default. I agree with J. Jarvis, Facebook is clearly thinking about themselves and the opportunity to finally bootstrap and rule the ever-so-elusive semantic web--that's really what they're building if one thinks about it w/ their Open Graph protocol. They want to rule this upcoming decade, they want to cut into Google's ad revenue with machine readable content, explicit interests, real identities, "personalization", etc.