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For better or worse, it's partially on the company to manage expectations. Amazon does a great job of this, which is why it can get away with minimal profit mos
by jkestner 10y ago
For better or worse, it's partially on the company to manage expectations. Amazon does a great job of this, which is why it can get away with minimal profit most quarters.
- NumberCruncher 10y agoHave you ever googled "amazon offshore profits"? Maybe you should...
- totalZero 10y agoAgreed. Managing expectations into earnings is a large part of a CFO, treasurer, or other investor relations officer's job. I do admit that it's necessarily hard for GoPro to do this, because they're a high-tech, discretionary consumer product -- the competitor landscape is always shifting and advancing, and a ton of factors affect consumer spending choices. GoPro is not a networking company with ten big and slow-moving clients. Something as simple as gas price hikes (less discretionary budget), or a new wearable product released by a different company (drains from "cool new toy" budget), could affect their sales. Stocks like GPRO, FIT, etc are really hard to analyze, for these reasons and others. Then again, I guess you could say that makes the task of managing expectations all the more important.