See http://venturehacks.com/articles/advisors-part-2 http://venturehacks.com/articles/advisors-part-2 for a good discussion, normally 1-2% of common but it's a

See http://venturehacks.com/articles/advisors-part-2 http://venturehacks.com/articles/advisors-part-2 for a good discussion, normally 1-2% of common but it's a negotiation. If you really mean early advisors it may be more like 0.1-0.25% of common, but again it's a negotiation. They have a good quote from Warren Buffet “make sure that, for the people that count to you, you count to them.”