4 ms·
Strange choice of hero photo to promote a chat-based virtual workspace: a team of people sitting around a table, thus having no need for the product.
by Edd314159 10y ago
Strange choice of hero photo to promote a chat-based virtual workspace: a team of people sitting around a table, thus having no need for the product.
- LyalinDotCom 10y agoAs a Microsoft marketing person this really made me laugh :-)
- shostack 10y agoAs a fellow marketer can you comment on what the decision making process would be like for something like a product hero image?
- zengr 10y agoGSuite has a similar image. I think the idea is teams are collaborating over the internet https://gsuite.google.com/ https://gsuite.google.com/
- lkbm 10y agoGSuite seems to be suggesting that they're in different cities, due to the different buildings in the background. It's also full of things you'd want even when sitting at a table with people--docs, sheets, etc.
- jlarocco 10y agoI personally don't choose products based on their marketing photos, but that one seems fine to me. The group are obviously interacting and engaged in their conversation, which is probably what the marketing people were trying to convey.
- JBiserkov 10y agoMaybe the people sitting around the table are not a team, but friends who work at totally different organizations, and are currently using the product to stay connected to their teams?
- qq66 10y agoI think they're marketing how you'll feel when you use the product, not what it looks like to use the product.
- awesomerobot 10y agoit's a metaphor?