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> Maybe people wouldn't use adblockers if their ads were elegantly integrated with their content I would.
by ryan-c 10y ago
> Maybe people wouldn't use adblockers if their ads were elegantly integrated with their content
I would.
- majewsky 10y agoAdblockers would start including machine-learning-based heuristics to flag articles as "probably an ad" etc. Also, at least in Germany, it is forbidden by law for press publications to mix ads and editorial content. (Good luck enforcing it, though.) What's the situation in the US there?
- criddell 10y agoHow is press publication defined? My first thought was printing press but that wouldn't include digital-only publications.
- majewsky 10y agoGood point. I checked and "press" seems to be bound to physical media. It is apparently disputed if press law also applies to internet media. The more you know...
- Sacho 10y agoThe FTC has released guidelines for native advertising - https://www.ftc.gov/tips-advice/business-center/guidance/native-advertising-guide-businesses https://www.ftc.gov/tips-advice/business-center/guidance/nat...