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This certainly looks disruptive, however I wonder if advertiser market really long tail? I am not doubting it but simply curious how many blog readers actually
by paraschopra 17y ago
This certainly looks disruptive, however I wonder if advertiser market really long tail? I am not doubting it but simply curious how many blog readers actually want to advertise.
Plus, are there any stats on the effectiveness of 125x125 format? Blogs usually cram 12-16 such tiny ads, and together the whole bunch looks rather unappealing.
- marcin 17y agoHello Paras, the blogs that have good communities of returning readers have best results in terms of monetization. So the answer to your question would be long-tail yes, but high quality one. And you are absolutely right that the quantity dilutes the quality. Fortunately most of our publishers are very reasonable when it comes to that :)