This seems like system creep to me. Also, Giphy hasn't figured out a way to bring in revenue, knowing the history of these kind of services they will probably

This seems like system creep to me. Also, Giphy hasn't figured out a way to bring in revenue, knowing the history of these kind of services they will probably soon collect user data anyway to sell to advertisers. I would be more a fan of static sticker packs, like Apple has introduced in their messaging app. Maybe even have independent artists make them instead of copyrighted content. Would fit more the philosophy of Whisper Systems in my opinion.