They are not saying they would need to raise 200k from crowd every month. Instead: "We decided to run a crowdfunding campaign for a couple of reasons. First, t

They are not saying they would need to raise 200k from crowd every month. Instead: "We decided to run a crowdfunding campaign for a couple of reasons. First, there is a gap between the funds we’ve raised and what we need for next year. Second, we believe individual supporters from our community can come to represent a significant diversification of our annual revenue sources, in addition to corporate sponsorship and grants"