True. Apple makes a disgustingly large margin on each, so I suppose less volume doesn't neccessarily mean less revenue. Having said that, decreasing volume, so

True. Apple makes a disgustingly large margin on each, so I suppose less volume doesn't neccessarily mean less revenue. Having said that, decreasing volume, something which is now never-ending for Apple in the last few quarters, consecutively, is a marker for doom, or at least the end of life of the product line. When you're selling less and less, you can't keep revenues up by just increasing the margin on each unit forever. It's unsustainable and unstable.