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I think the best way to pull off stealth mode is to create something that makes money right away but has a secondary goal that will be hard for somebody else to
by vlad 20y ago
I think the best way to pull off stealth mode is to create something that makes money right away but has a secondary goal that will be hard for somebody else to guess, that you're already developing behind the scenes. That way, you have something to show people and take credit for, while also working on new features. I think that's the best way to have a cake and eat it, too.
Of course, it's good that people don't talk about their services because of course I'm going to drop what I'm doing and start doing their idea from scratch. ;) But the most annoying thing is when one person asked me what I did and then said "Stealth mode" and walked away. I thought, why the heck are you asking people if you don't tell them what you're doing! Unless, maybe it was something very similar to what I was doing. :)
- JMiao 20y agoI'm not actually arguing against secrecy, I just dislike the name "stealth-mode." The cheese factor in my book is on par with dolling out names like "CEO" and "CFO" in a startup before you have a product (or idea of a problem you want to solve) and money to even count. What does a CFO do when there's no revenue? Do you really need to call the guy who gets you blog coverage the "Chief Marketing Officer?" I have no idea, but I keep bumping into startups around the valley that epitomize this. What's annoying is that too many people take themselves way too seriously.
- dfranke 20y agoWell, I think it makes sense to start out with the titles CEO and CTO, at least. Feel free to substitute "the Jobs" and "the Woz" if those sound too stuffy.