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> Toss in a slide crammed with logos for top technical companies who've signed up for a free trial and never touched it again However, those top technical comp
by thr0waway1239 10y ago
> Toss in a slide crammed with logos for top technical companies who've signed up for a free trial and never touched it again
However, those top technical companies are the same ones who report manipulated video views, manipulated user base numbers, actively renege on promises after major acquisitions, and generally show the way to these smaller companies.
The overarching philosophy underlying growth hacking and conversion optimization today is: Lie and let lie.
The end user is the poor sucker, so perhaps it sort of cancels out? It is amazing how many smart people work for companies which are super manipulative under the pretext of working on "hard problems". One would wish the hard problems were becoming tractable because of human ingenuity. Unfortunately, it turns out most of the time it is just a consequence of finding more data points from newer sources of data, and most of the ingenuity is simply going towards trickery which allows even more data collection.