Oh, I don't need to do any of that regularly. Doing those things fall under growth activities. The SEO and email system more or less runs itself. But, y'know,

Oh, I don't need to do any of that regularly. Doing those things fall under growth activities. The SEO and email system more or less runs itself. But, y'know, if I completely ignore it for two years something might change. Mind you, I have some components that have run since 2013/2014 with no change at all. Most of my system is like that actually. There are website updates required, but a contractor does that. I just monitor reports. So there's somewhat more work than I think you're thinking of, but not much.