The article refers to the secret car project that was never launched. It is fairly likely that in Jobs' time there were a fair amount of cancelled or downscaled

The article refers to the secret car project that was never launched. It is fairly likely that in Jobs' time there were a fair amount of cancelled or downscaled projects as well but we just haven't heard of them. For example, the TV comes to mind - there were a lot of rumors about it at the time, and it was mentioned in his biography - and nothing came of it.