dont forget about sponsored filters. should be a boon for sc. organic marketing. would bet this revenue surpasses sponsored stories. comparisons to fb and twitt

dont forget about sponsored filters. should be a boon for sc. organic marketing. would bet this revenue surpasses sponsored stories. comparisons to fb and twitter are a little off. SC is more of a messaging service than social media Evan Spiegel isn’t building the next Facebook or Twitter. To some that may be obvious, but it’s important to understand. That’s because Spiegel is driven by the idea that people are looking for alternatives to their curated Facebook and Instagram personas. It’s not a social site, it’s a communication app with a large dose of entertainment on the side. if youre complaining about discoverabilty you just dont get it and thats OK [1] http://www.recode.net/2016/5/9/11594144/evan-spiegel-snapchat http://www.recode.net/2016/5/9/11594144/evan-spiegel-snapcha...