I've said it before: don't call your airline company "Boom". Just don't do it. It's like calling your shipping company "Wash", or car company "Impact". You're j

I've said it before: don't call your airline company "Boom". Just don't do it. It's like calling your shipping company "Wash", or car company "Impact". You're just asking for the headlines. Plus anyone in the airport discussing your company will be invited for some enhanced screening.