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I only skimmed, but that was also the one that stuck in my head. I think it's because I interact with boarding passes so infrequently that the data alone isn't

I only skimmed, but that was also the one that stuck in my head. I think it's because I interact with boarding passes so infrequently that the data alone isn't enough for me to glean information – I need the explanation of what I'm looking at. E.g., I know (555) 492-2882 (in the U.S.) is a phone number without it being labeled because I use phones enough to learn the format. I don't immediately know that Zone 5 is a seating schedule or a gate, because I don't fly enough. I could see the design slowing down experienced fliers though (verbose UI tends to do that). It looks like the data is repeated in a just-the-facts style in the right column (maybe for that exact reason), but rather than repeating everything I think it'd be cool if the descriptive section was rearranged so the numbers all line up vertically or something for even easier scanning for those who know what the numbers mean. I'm really impressed with that design solution though, and how JJ approached it differently from everyone else.

callahad 17y ago
I'd be more concerned about that design's impact on non-english speaking travelers.
- sandGorgon 17y ago
  but would'nt that affect even the older tickets, because section title (e.g. Seat number, etc.) would also be in english. Given the popularity of smartphones and dictionaries, I think I can punch in that text and get back a reasonable understanding of what the ticket means - rather than a non-verbose ticket with English section markings and roman numerals (no - the entire world doesnt use Roman numerals)
potatolicious 17y ago
I think we need to remember that boarding passes aren't just for the traveler, but are required by various staff members frequently (any inquiries being made, security checkpoints, etc). For that reason I think any boarding pass that is to be successful needs to have the same information in the same places - the guy at the X-ray machine should not be reading entire paragraphs just to verify which flight you're on, nor should the gate agent you're asking question to.
- sandGorgon 17y ago
  If you take a look at that ticket again: the only data that is variable-sized, is on a separate line - viz the Full Name of the passenger. I do not think the positions of any other information would ever change - which means it would be staff friendly.

callahad 17y ago

I'd be more concerned about that design's impact on non-english speaking travelers.

sandGorgon 17y ago
but would'nt that affect even the older tickets, because section title (e.g. Seat number, etc.) would also be in english. Given the popularity of smartphones and dictionaries, I think I can punch in that text and get back a reasonable understanding of what the ticket means - rather than a non-verbose ticket with English section markings and roman numerals (no - the entire world doesnt use Roman numerals)

potatolicious 17y ago

I think we need to remember that boarding passes aren't just for the traveler, but are required by various staff members frequently (any inquiries being made, security checkpoints, etc). For that reason I think any boarding pass that is to be successful needs to have the same information in the same places - the guy at the X-ray machine should not be reading entire paragraphs just to verify which flight you're on, nor should the gate agent you're asking question to.

sandGorgon 17y ago
If you take a look at that ticket again: the only data that is variable-sized, is on a separate line - viz the Full Name of the passenger. I do not think the positions of any other information would ever change - which means it would be staff friendly.