What I'm about to say is pretty hand-wavy (pre-suasion), but this concept of pre-suasion is important for when you are interviewing, or being interviewed for a

What I'm about to say is pretty hand-wavy (pre-suasion), but this concept of pre-suasion is important for when you are interviewing, or being interviewed for a job. Let's say you are interviewing someone for a position in your company, and you don't have an exact job description and set of requirements for that role; you are just looking to hire someone "good". That person can actually pre-suade you into overvaluing some skill, or aspect of their skill set that they want you to focus on. They can frame the argument in your mind as to whether you want to hire them on not based on an argument of their choosing. For example, they can make the argument in your mind that they are a fast developer, then the internal argument in your mind becomes whether they are truly fast or not, and if you are convinced that they are fast, then they become much more likely to be hired by you. This is not the best example, but it's a common sales tactic called "framing" the argument.