Yeah, I don't see what it has to do with numbers--the explanation to the customers was the only thing that made it work; while only 10% of them may have been ab

Yeah, I don't see what it has to do with numbers--the explanation to the customers was the only thing that made it work; while only 10% of them may have been able to tell the difference, 100% of them would like to think they'd be able to tell the difference, and would gladly pay more to signal that ability.