2 ms·

Sure. Yala is a social media scheduling bot that knows the best time to post your content. https://www.yalabot.com https://www.yalabot.com Shared it here on H

Sure. Yala is a social media scheduling bot that knows the best time to post your content. https://www.yalabot.com https://www.yalabot.com Shared it here on HN today as well: https://news.ycombinator.com/item?id=12760549 https://news.ycombinator.com/item?id=12760549

fuqted 10y ago
There are a few of those, but that's cool. One that comes to mind is MeerEdgar. Here's a podcast featuring the founder, Laura Roeder. https://empireflippers.com/laura/ https://empireflippers.com/laura/ If I remember correctly she started out as a social media consultant so Edgar was obviously a good fit. How much do you want to make Yala a winner? I think doing so would mean drinking the social media marketing kool aid. If you don't already, you should start by following Gary Vaynerchuk. You're asking how to market your company in the digital age..considering the company you founded my guess would be you already know the answer. Your blog is active but I couldn't find a link for it on your home page. Maybe you should consider directing traffic there and hosting it on Medium. The first thing I noticed while comparing your blog to MeetEdgar's is that theirs seems a lot more targeted. https://blog.yalabot.com/ https://blog.yalabot.com/ http://blog.meetedgar.com/ http://blog.meetedgar.com/ While it's awesome that you're appealing to the tech crowd, maybe you should center your content around giving social media marketing advice (Gary Vaynerchuk will make this easier). Vaynermedia also has an office at the Transbay WeWork in Sf. I've met the copywriter that works there. I don't think it would hurt to reach out to people like that and ask for advice. Personally I found out about MeetEdgar from the The TropicalMBA and EmpireFlippers podcasts. I could see you being featured on CodeNewbie. "The Hackathon Startup" - or something - in the theme of how she typically names her episodes. I'd say you should also try to be featured on Startups For the Rest of Us but after googling I see Laura's already been there. I'd try anyway. Some random tips on this: 1. When I was listening to Gary Vee's last audiobook I remember him talking about a time a Sony exec or something gave him advice. He said, basically 'don't take a tv interview unless your record is about to come out' (I'm butchering it). Basically, if you decide to content market in the form of being featured on podcasts then wait until you've made some more progress with Kala, when you're excited and rife with ideas. 2. I was watching a Sophia Amoruso interview last night (https://www.youtube.com/watch?v=S4w_v4PCvMg https://www.youtube.com/watch?v=S4w_v4PCvMg) and she was giving her tips on dealing with media and she basically said to have an assistant send the intro and hinted at using a fake email if you don't really have an assistant. She's built a successful company and her first book sold 200,000 copies, so take it from her.

fuqted 10y ago

There are a few of those, but that's cool. One that comes to mind is MeerEdgar. Here's a podcast featuring the founder, Laura Roeder. https://empireflippers.com/laura/ https://empireflippers.com/laura/ If I remember correctly she started out as a social media consultant so Edgar was obviously a good fit. How much do you want to make Yala a winner? I think doing so would mean drinking the social media marketing kool aid. If you don't already, you should start by following Gary Vaynerchuk. You're asking how to market your company in the digital age..considering the company you founded my guess would be you already know the answer. Your blog is active but I couldn't find a link for it on your home page. Maybe you should consider directing traffic there and hosting it on Medium. The first thing I noticed while comparing your blog to MeetEdgar's is that theirs seems a lot more targeted. https://blog.yalabot.com/ https://blog.yalabot.com/ http://blog.meetedgar.com/ http://blog.meetedgar.com/ While it's awesome that you're appealing to the tech crowd, maybe you should center your content around giving social media marketing advice (Gary Vaynerchuk will make this easier). Vaynermedia also has an office at the Transbay WeWork in Sf. I've met the copywriter that works there. I don't think it would hurt to reach out to people like that and ask for advice. Personally I found out about MeetEdgar from the The TropicalMBA and EmpireFlippers podcasts. I could see you being featured on CodeNewbie. "The Hackathon Startup" - or something - in the theme of how she typically names her episodes. I'd say you should also try to be featured on Startups For the Rest of Us but after googling I see Laura's already been there. I'd try anyway. Some random tips on this: 1. When I was listening to Gary Vee's last audiobook I remember him talking about a time a Sony exec or something gave him advice. He said, basically 'don't take a tv interview unless your record is about to come out' (I'm butchering it). Basically, if you decide to content market in the form of being featured on podcasts then wait until you've made some more progress with Kala, when you're excited and rife with ideas. 2. I was watching a Sophia Amoruso interview last night (https://www.youtube.com/watch?v=S4w_v4PCvMg https://www.youtube.com/watch?v=S4w_v4PCvMg) and she was giving her tips on dealing with media and she basically said to have an assistant send the intro and hinted at using a fake email if you don't really have an assistant. She's built a successful company and her first book sold 200,000 copies, so take it from her.