It's also true. But really the core of it is that usability is hard. A lot of ux designers cargo cult it, a lot of techies don't give it a second thought and no

It's also true. But really the core of it is that usability is hard. A lot of ux designers cargo cult it, a lot of techies don't give it a second thought and now we are all in this mess. To be clear though ux designers are often better than non-ux people but people confuse "designers" with ux designers. Today, it is not a requirement of designers to build something usable. A lot of designers don't even build something interactive, just a Photoshop design that has to look good. The necessity of good ux on a site is as apparent to somebody that doesn't know ux as the necessity of a test suite is to someone who has never programmed.