Yea, the mobile industry seems to have gone through a a few distinct phases with respect to their data pricing: 1. Unlimited data. Data isn't worth anything, j

Yea, the mobile industry seems to have gone through a a few distinct phases with respect to their data pricing: 1. Unlimited data. Data isn't worth anything, just give it away. 2. Tiered data. No one talks on the phone any longer. It's all about data now. We'll charge them per GB to use it! 3. Unlimited everything with extras. Ok, most people are actually not using that much mobile data. Wifi is all over the place, and when given the option of paying more or constraining their mobile data usage, most people opt for the latter. Let's start selling them premium features instead.