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I think Google had to do something, publishers overdid it with their crappy websites with 50 tracking links and banner ads. The mobile web was slowly dying and

by gman83 10y ago

I think Google had to do something, publishers overdid it with their crappy websites with 50 tracking links and banner ads. The mobile web was slowly dying and everything was moving to apps. AMP is their effort to reverse that trend somewhat. I haven't heard any better ideas (Facebook Instant Articles is worse imo).

gcb0 10y ago
do you realize Google bought and now owns 49 of those 50 tracking systems you mention? the main goal of amp is to monopolize it further and make that last one they couldn't buy stop working.
angry-hacker 10y ago
Google can rank fast pages better. It's perfectly possible to build fast pages with html, but Google wants to own the Internet. It's like spying on everyone so we can make world safer.