Part of it for my was the hypocrisy of it. A bunch of ad campaigns about their virtuous, ethical, "healthy" food (with a staggering amount of sodium and calorie

Part of it for my was the hypocrisy of it. A bunch of ad campaigns about their virtuous, ethical, "healthy" food (with a staggering amount of sodium and calories), preachy, unscientific signs about the evils of GMOs... While failing at the fundamentals of food safety.