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Not sure if this is helpful, but for myself, it was essentially a post on ProductHunt & emailing some journalists. The ProductHunt post was augmented by the fa
by khuknows 10y ago
Not sure if this is helpful, but for myself, it was essentially a post on ProductHunt & emailing some journalists.
The ProductHunt post was augmented by the fact the product (https://uimovement.com https://uimovement.com) was clearly for a certain community (designers), so it was picked up and shared on other publications/social media accounts within the community.
From the PH post, it was picked up and shared on DesignerNews, r/web_design, Webdesignernews, Codrops, Smashing Mag, etc. The other sources brought in way more traffic than PH in the end.
For more long-term, but slower growth, automating social media has been helpful too, but that can only work for content-heavy products.
- khuknows 10y agoOne other thing I'll say is having the newsletter has been really helpful. I imagine most of the traffic that came from the initial launch wouldn't have thought to ever return to the site if it wasn't for the newsletter & RSS feed. If your product isn't content related (a SAAS for example), a curated newsletter targeted towards your niche could be easy to maintain using a tool like https://www.getrevue.co/ https://www.getrevue.co/ and is a way to keep potential customers in the loop until they're ready.
- callmeed 10y agoOut of curiosity, how were you able to get on the front page of ProductHunt? Was it in the early days or were you able to get someone influential to push you to the front? I think its pretty well known/established (despite what PH has said) that getting exposure on PH requires intervention from an insider.
- khuknows 10y agoYou're right there. I emailed someone who posted similar products there in the past and asked nicely if he was happy to share my product and he was. There are a few frequent posters that are fairly open to requests if you dig around.
- ivm 10y agoWe wrote to @_jacksmith (via DM on Twitter), he posts something to PH every day and has many followers + a streamlined product submission. Also 400+ points on HN brought 10x more visitors than being #5 on PH.
- wishinghand 10y agoWhat is PH?
- webtechgal 10y agohttps://www.producthunt.com/ https://www.producthunt.com/ (I guess).