Agreed — if you read the great Vanity Fair article [1] about Theranos, one thing that becomes apparent is that Holmes's public statements were classic sales hub

Agreed — if you read the great Vanity Fair article [1] about Theranos, one thing that becomes apparent is that Holmes's public statements were classic sales hubris; she was publicly announcing rollouts of technology that didn't work yet, and her scientists were learning about the plans after the fact. It's possible that she genuinely believed her own hype — her surprised reaction to the FDA shutting them down seems to indicate this. [1] http://www.vanityfair.com/news/2016/09/elizabeth-holmes-theranos-exclusive http://www.vanityfair.com/news/2016/09/elizabeth-holmes-ther...