One thing to remember about focus groups (like your 2 potential customers), is that they will tell you great things about a product, and they'll want to play wi

One thing to remember about focus groups (like your 2 potential customers), is that they will tell you great things about a product, and they'll want to play with it, but the story changes when you ask them to pull out the credit card. Take the iPad, for example. When my coworker brought one in, a half-dozen people crowded around it and marveled, and no one could put it down, but in the end only one person was willing to pay $500 for it. Make sure that your potential customers like the product/service enough to pay the price you want for it.