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Man, these are great advices you have been pointing in here. Few days ago, I actually tried the concept on two "potential" customers, by using some hardware pe
by idea_explorer 17y ago
Man, these are great advices you have been pointing in here.
Few days ago, I actually tried the concept on two "potential" customers, by using some hardware peripherals I managed to put together, and a very basic software, something which is far away in terms of design, quality and user experience from the final product, and in fact, the two customers simply didn't want to stop "playing" with the product.
- byoung2 17y agoOne thing to remember about focus groups (like your 2 potential customers), is that they will tell you great things about a product, and they'll want to play with it, but the story changes when you ask them to pull out the credit card. Take the iPad, for example. When my coworker brought one in, a half-dozen people crowded around it and marveled, and no one could put it down, but in the end only one person was willing to pay $500 for it. Make sure that your potential customers like the product/service enough to pay the price you want for it.