The BBC was one of the most egregious pioneers in soliciting meaningless viewer responses in the pre-social media era. They would go so far as to kill 30+ secon

The BBC was one of the most egregious pioneers in soliciting meaningless viewer responses in the pre-social media era. They would go so far as to kill 30+ seconds of airtime to soliciting/demanding "participatory" viewer responses that were invariably inane. On the plus side, at least it led to some good satire [1]. [1] https://www.youtube.com/watch?v=OQnd5ilKx2Y https://www.youtube.com/watch?v=OQnd5ilKx2Y