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Microsoft bought LinkedIn this year, and LinkedIn bought Lynda last year (https://www.lynda.com/press/pressrelease?id=4563 https://www.lynda.com/press/pressrele
by eganist 10y ago
Microsoft bought LinkedIn this year, and LinkedIn bought Lynda last year (https://www.lynda.com/press/pressrelease?id=4563 https://www.lynda.com/press/pressrelease?id=4563), though the Microsoft transaction seems like it's still in flight.
I wouldn't be surprised if this is a simple whitelabeling of Lynda (or perhaps adaptation to a slightly tweaked use case -- this doesn't seem focused specifically on organizational eLearning) since Lynda hasn't been discontinued as a service, but that's just off of my quick 30 second glance. Stream and Lynda look like they both do pretty much the same thing, so Microsoft might be capitalizing on its own brand recognition to sell the underlying service to Microsoft shops.
I'm purely speculating, though. Is there anyone on the Stream team who can comment?
- Delmania 10y agoLynda provides a place for authors to upload training videos that can be accessed through a subscription. They are then paid royalties every time someone accesses the video. (At least, that's how Pluralsight works). Stream allows companies to produce their own videos, for HR, training, and motivational purposes, and host it. Think of it as an internal YouTube.
- eganist 10y agoUnderstood, but that doesn't necessarily detract from the possibility that this is an adaptation of the underlying tech stack.
- Gaessaki 10y agoThis is pure speculation, but I'm thinking they leveraged Azure Media Services[1] to deliver Stream, perhaps partially as a hero story for Azure. I feel like it's way too quick for them to have built an entire solution based off the Lynda stuff. I'm not even sure the companies are that integrated yet. [1] https://azure.microsoft.com/en-us/services/media-services/ https://azure.microsoft.com/en-us/services/media-services/
- NordSteve 10y agoI'm one of the Stream engineering managers. Our team also operates Azure Media Services (AMS) and Office 365 Video. Stream is built on AMS.
- Gaessaki 10y agoAwesome stuff! I'm a fan of AMS and I was excited to hear about Stream and had a hunch that it was AMS. Looking forward to trialing it!
- contextfree 10y agoas you say, the LinkedIn acquisition hasn't actually happened yet, so I don't understand how what you're speculating could be possible.
- Guest98123 10y agoIt could provide for some interesting integration. For example, you're a company with 20 employees and a Microsoft Stream account that has a handful of training videos produced internally. Now, let's say you want your junior programmers to be more familiar with MySQL basics. What if you could buy a Lynda MySQL training video from Microsoft, and have it added to your company Stream? Perhaps you add the video to a category on Stream so it can only be viewed by your junior programmers. Then, the license could charge you for each unique junior programmer that watches the video. If you hire a new junior programmer, you add them to that Stream category, they watch the MySQL training video, you get billed.
- vsood 10y agoThe main scenarios for Stream today are Corporate communications, Knowledge sharing, Training and IT help desk videos. Lynda is a primarily a content site. Stream is a more of a service for customer's own content. It's built on Azure Media Services and Azure.
- LyalinDotCom 10y ago"I wouldn't be surprised if this is a simple whitelabeling of Lynda" I don't work on this team so I have no clue to say anything 100%, but given that the LinkedIn deal has not closed yet I see no way how that can be true.