Yes, you've just described economically unproductive enterprises, i.e. those who offer a service or product that nobody would consciously pay for at a market ra

Yes, you've just described economically unproductive enterprises, i.e. those who offer a service or product that nobody would consciously pay for at a market rate if faced with the prospect of doing so. Another way to describe these are pyramid schemes, since they require ever-greater investment (like an IPO) in order to subsidize a product nobody deeply values. If your business model relies on the consumer believing that the product is free, then clearly the consumer doesn't value your product.