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For me personally it will mean way harder to launch new products on Amazon, i.e. to get that initial visibility. This is since their search algo is based on sal
by hippich 10y ago
For me personally it will mean way harder to launch new products on Amazon, i.e. to get that initial visibility. This is since their search algo is based on sales of product and reviews of the product, so any new product will be lost in their search results.
(Vine they mentioned is invite only program for large corporate sellers)
- stonogo 10y agoThis is the outcome I desire. The number of times I've been looking for a specific product, only to find all the reviews are from people who clearly only have the product because of these programs, is bordering on infuriating. Reviews like "I don't really understand how to use this but it seems well-made" are completely useless. Even for institutional purchasing I made the decision years ago not to conduct business with any seller who behaves like this.
- Steeeve 10y agoWhen I got my S7, I went to amazon looking for a case and screen overlay. I ALMOST pulled the trigger on the most reviewed and almost 5 star average product when one of the negative reviews caught my eye. The screen overlay didn't fit. Then I went digging and almost all of the negative reviews pointed out that the product didn't actually fit. Hundreds of 5 star reviews for something that would not work at all. On occasion, the reviews are helpful, but that is becoming less and less frequent and frankly I've soured on Amazon as a supplier as a result. Prime isn't the deal it once was, and pricing isn't particularly competitive for a lot of products when I shop around. I remember this happening with Ebay a number of years back and I rarely look to ebay for anything these days. Amazon is a little stronger because they are still the go-to resource for books and cloud compute resources.
- hippich 10y agoKeep in mind that amazon has listings per product (vs eBay with listing per product and seller) It is quite likely that original product was fine, that's why all the reviews, but then it got out of stock and new seller brought new product, which was different (by mistake or on purpose) and that one was people complaining about.
- shostack 10y agoNot saying you did this, but on the balance I'm glad that this tool is taken away from sellers. The shopping experience on Amazon has turned to crap ever since these sorts of reviews flooded the scene. They were clearly overwhelmingly positive and I've seen many people burned by them. Maybe Amazon needs a program like Steam Greenlight where people can sign up to try new products. Honestly if these sorts of reviews were easily marked and filtered out it would solve half the problem.
- generj 10y agoAmazon does have an equivalent to Steam Greenlight called Amazon Exclusives, but it's not as inclusive as Steam Greenlight.
- hyperbovine 10y agoIn other words, it will be just like selling any other non-online product. At least you get a search algorithm...