I think it will be very interesting how the major broadcasters/content producers do with Nielsen Total Audience Measurement going live. Remember all these media

I think it will be very interesting how the major broadcasters/content producers do with Nielsen Total Audience Measurement going live. Remember all these media execs make the live or die calls off those media ratings and ad sales. For over a decade Nielsen has been discounting online viewership. Yes they were covering DVR, but it felt half assed. A lot of people blamed Jericho getting cut because they questioned nielsens numbers.