There's a difference between "concerned with personal privacy" and "privacy-conscious". Europeans, like people pretty much anybody in the world, are oblivious,

There's a difference between "concerned with personal privacy" and "privacy-conscious". Europeans, like people pretty much anybody in the world, are oblivious, ill-informed or simply don't care about what goes on above their heads or behind their backs. People just want to live their lives. But when revelations and news reports bring up issues concerning privacy violations – by the state, other countries or companies – it does invoke memories and provoke visceral responses. A lot of Europeans are not totally apathetic to privacy concerns, especially when brought to their attention. And Europeans are somewhat irritated with the freedom given to big corporations and (lack of) free market regulation in the US, lumped in with Wall Street and banking systems. In a sense, simplistically put, our current governments are (with) us, while some of those internet giants are billboards of unfettered capitalist excess, trying to exploit us. In short, I do think a lot of Europeans are more concerned about privacy than Americans, once it gets on their radar; and it's always worse when it's done by somebody far away.