1. yes, leads to more content 2. irrelevant to SEO 3. irrelevant to good search engines, eg Google. PS: Speed is relevant, yes. 5. Irrelevant to actual rankings

1. yes, leads to more content 2. irrelevant to SEO 3. irrelevant to good search engines, eg Google. PS: Speed is relevant, yes. 5. Irrelevant to actual rankings from what I know 6. Duh. It's not a design if you don't tailor the site to your client. Nothing new, many questionable statements. Move on, you won't miss anything. PS: improve "SEO"? The O stands for optimisation.