3 ms·
Google, probably more than any other company in the world, gets that their "most valuable users" aren't large coherent groups of any sort, Google wins by cateri
by mseebach 10y ago
Google, probably more than any other company in the world, gets that their "most valuable users" aren't large coherent groups of any sort, Google wins by catering to everybody at once (aka "the long tail", to use a 2000s-ism). This is what drives their relentless focus on machine learning everything, because machine learning allows you to serve microscopic constituencies. You don't need machine learning to sell beer to white, suburban males.
- h4nkoslo 10y ago"You don't need machine learning to sell beer to white, suburban males." This is both bigoted and empirically false. Do you imagine suburban whites to be a particularly unsophisticated demographic? Imagine saying "you don't need machine learning to sell fried chicken to urban blacks".